Tag: gps_navigation

  • The map as metaphor

    John Markoff wrote an article in the NY Times “The Cellphone, Navigating Our Lives”. He calls the cellphone “the world’s most ubiquitous computer”, since the 4 billion subscriber mark has been reached recently – or even a while ago according to another research agency. Although it is a fact that most of these 4 billion…

  • Mobile media ‘optimizing’ physical mobility

    (image source: Vabellon) Clearly, the mobile phone is used to ‘optimize time’ – at least, this idea of “making the most of NOW” is one of the strong rhetorics about mobile media: to do something useful with in-between moments that is ‘lost time’ otherwise. Increasingly, is seems mobile media are being deployed to optimize spatial…