PICNIC is a cross-discipline platform for creative conversation and collaboration. It’s a unique festival featuring a strategic conference, complimented by hands-on workshops and matchmaking sessions.

‘Mobile and Me’ is one of the themes of this years PicNic conference in Amsterdam:

Mobile phones are the most personal devices in our lives. In certain parts of the world, mobile is the only media and mobile internet is the only internet. Mobile is empowering billions of people, to connect, transact and communicate. And many experts agree that the future of Internet (Web 3.0) will be mobile. It is the most personal and intimate device which is always with us, in our pockets, location and content aware, loaded with intelligent features, mobile is becoming our personal digital connector and communicator beyond just being a phone. Combined with internet, video, and some smart programming, mobile also becomes a powerful media channel for brands via the interactive applications.

See http://www.picnicnetwork.org/ for more information